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Google backs climate-change weather insurance startup

By Agence France-Presse
Monday, February 28, 2011 19:02 EDT
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SAN FRANCISCO – Google on Monday was among investors pumping $42 million into a climate change inspired technology startup that calculates the chances of crops being ruined by weather.

WeatherBill launched Total Weather Insurance in 2010 as a way for US farmers protect themselves against being devastated by weather, which the US Department of Agriculture blamed for 90 percent of crop losses last year.

“The flip flop of weather from one year to the next is the biggest challenge farmers face,” said Steve Wolters, a farmer who grows corn, soybean and wheat in the US state of Ohio.

“It makes sense to me to take advantage of WeatherBill’s automated weather insurance programs that pinpoint the weather conditions expected to affect my land and pay me if they happen.”

WeatherBill continuously aggregates weather data and runs large-scale weather simulations on its computers.

The automated system lets farmers or others customize insurance policies to the amount of rain or seasonal temperatures they need for fields to flourish.

Those taking part in the startup’s second round of funding with Google Ventures included Khosla Ventures, First Round Capital, Index Ventures, and Allen & Company. Total investment in the company was just shy of $60 million.

“WeatherBill is one of those rare companies that has the leadership and vision to apply new technology to an ancient and daunting problem — weather’s impact on agriculture,” said Vinod Khosla, founder of Khosla Ventures.

“Now WeatherBill can help farmers globally deal with the increasingly extreme weather brought on by climate change.”

WeatherBill plans to use the money to hire engineers in its San Francisco headquarters and to expand its offerings globally. WeatherBill has about 30 employees.

“It is a technology company doing some work in insurance,” Bill Maris of Google Ventures said of WeatherBill.

“This is going to have a real world impact on agriculture,” he continued. “Helping farmers protect their financial futures and protecting the global food supply is something we can all be excited with.”

Agence France-Presse
Agence France-Presse
AFP journalists cover wars, conflicts, politics, science, health, the environment, technology, fashion, entertainment, the offbeat, sports and a whole lot more in text, photographs, video, graphics and online.
 
 
 
 
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  • http://www.balmorheaprogressive.blogspot.com/ BaileyWuXiang

    I think it would be easy to find backers in Venice. Or New Orleans.

  • http://pulse.yahoo.com/_PWZAZBDDS63ZMWKS6WP2NGMTPQ jARED

    So now you can deny climate-change, while collecting insurance on damage inflicted by climate-change. Nice!

  • http://www.facebook.com/people/Bob-Zentrails/100001475536421 Bob Zentrails

    How the heck do you protect yourself from prolonged drought, which is what the Southwest is now facing.

    They couldn’t do anything about it in the 1930′s and they can’t do much more now.

    I’m not seeing the value of this “insurance.”

    Global warming will indeed change the climate everywhere, which is why it is also referred to as “Climate Change.” Knowing what is coming won’t help a lick.

  • Anonymous

    Alarm bells should be going off for all you global warming cultists. Google is a CIA infiltrated mocking bird asset

  • http://pulse.yahoo.com/_UM75UT6SBQFK2O6OFTHZMZIGTM Corey Sittig

    Great cause the result of insurance is always higher prices.

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