Trump trademarks “Success”…for a bath product line

By Kase Wickman
Tuesday, April 19, 2011 13:13 EDT
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Donald Trump is seemingly everywhere: his really tall buildings grace the skylines of major cities, and the one-two combination of “Celebrity Apprentice” and his constant talk show rounds preceding a rumored presidential run have made him a fixture on television sets everywhere.

Trump is apparently not content with dominating just architecture and media — he wants to carve out a presence in bathrooms everywhere as well.

On April 7, Gawker reports, Trump filed for a trademark on the phrase “Success by Trump,” for use as branding on “cologne; perfume; fragrances; after-shave lotions; skin moisturizer; shampoo; conditioner; deodorant; soaps for hand, face, and body; body powder; bath oil; bath gel; bath salts; [and] bubble bath.”

Trump filed his trademark application noting “bona fide intention to use the mark in commerce” i.e. to manufacture and retail the line.

He already has a cologne, Donald Trump by Donald Trump, which fragrancenet notes has notes of mint, citrus and wood.

Image via WikiMedia Commons.

Kase Wickman
Kase Wickman
Kase Wickman is a reporter for Raw Story. She holds a journalism degree from Boston University and grew up in Eugene, OR. Her work has been featured in The Boston Globe, Village Voice Media, The Christian Science Monitor, The Houston Chronicle and on NPR, among others. She lives in New York City and tweets from @kasewickman.
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