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Nielsen taps Twitter to gauge online buzz about television
Nielsen on Monday announced a deal to tap into Twitter to gauge how much online buzz is being generated by television shows instead of simply focusing on numbers of viewers for programs. The television show tracking service, data from which can determine whether programs are canceled, said that it is…
New app designed for TV channel surfing
SAN FRANCISCO (Reuters) – Channel surfers know that finding a great show to watch on televisioncan be a daunting task, especially among the hundreds of channels available. Peel, an app for iOS and Android, aims to solve the problem by providing personalized recommendations based on the television shows that users already…
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