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Cindy Brady, now there’s a hot chick

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Why does American Apparel have to fuck up everything good with a thick coat of demoralizing sleaze? Even setting aside the complexity of their labor issues (they say they pay fair wages, their employees say they’ve been union-busted), there’s a lot that you would initially like about the company. I like cotton. I like bright colors. I like silly ad campaigns. I really like that nice, thin cotton that’s flattering while still being, you know, cotton. I don’t like leggings, but that’s a minor complaint in the grand scheme of things that AA sells. But everything is coated in this sexist sleaze that dares you to complain about it, lest you get accused of being anti-sex.

And now they’ve gone and fucked up Dr. Bronner’s. I’m taking this personally—Dr. Bronner’s peppermint soap is a summer tradition of mine, because it feels really cool and clean when outside feels hot and heavy. I’m not oblivious to some of the double entendres that can be spun out from feeling tingly all over or anything, but that’s the sort of thing that can be sexual without demeaning women. It’s certainly not in the four toxic categories of demoralizing ways to look at female sexuality that not only turn off your thinking individuals, but are repulsive.

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You see, when I was a small town girl looking forward to the big city life, one thing I was eager to get away from was the four demeaning ways that female sexuality is portrayed in your more mediocre entertainments, social circles, and past times. Those are 1) women as cute but harmless animals 2) women as nothing but holes you stuff with stuff 3) women as servants and 4) women as children. Or, 1) Playboy 2) much hardcore porn and almost all bad dirty jokes 3) Hooters and French maid costumes and 4) well, as funny as she could be, Marilyn Monroe. Or really any variation of the “women are too dim to know what men are really thinking” viewpoint, which was also sold to me as the god’s honest truth as part of my sex education. Sophistication, to me, was a world where women as sexually desiring, assertive people was considered not only normal, but sexy.

And that’s what pisses me off about American Apparel’s stupid ads. They’re clearly trying to position themselves as a hip, 21st century version of the Gap, but they have very old-fashioned, middle American mediocre sexist views about female sexuality. Like that video, which posits that childish women are sexy to a degree that would have probably crossed Marilyn Monroe’s line. The woman in the video is acting like she just learned how to put soap on her body and needs to show it off for you like a 4-year-old who just learned how to do something, well, more sophisticated than soaping your body. Singing a song or reciting a riddle, I suppose. In case you don’t get the point, she talks like a child, right down to a Cindy Brady-like lisp. Adorable. I suppose you’re supposed to want to applaud her, give her a cookie and then fuck her. I always did get a “Look at these dumb broads getting naked for no real pay” vibe off other AA ads, and this just drives home that’s what this is all about.

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Enjoy this piece?

… then let us make a small request. Like you, we here at Raw Story believe in the power of progressive journalism — and we’re investing in investigative reporting as other publications give it the ax. Raw Story readers power David Cay Johnston’s DCReport, which we've expanded to keep watch in Washington. We’ve exposed billionaire tax evasion and uncovered White House efforts to poison our water. We’ve revealed financial scams that prey on veterans, and efforts to harm workers exploited by abusive bosses. We’ve launched a weekly podcast, “We’ve Got Issues,” focused on issues, not tweets. Unlike other news sites, we’ve decided to make our original content free. But we need your support to do what we do.

Raw Story is independent. You won’t find mainstream media bias here. We’re not part of a conglomerate, or a project of venture capital bros. From unflinching coverage of racism, to revealing efforts to erode our rights, Raw Story will continue to expose hypocrisy and harm. Unhinged from corporate overlords, we fight to ensure no one is forgotten.

We need your support to keep producing quality journalism and deepen our investigative reporting. Every reader contribution, whatever the amount, makes a tremendous difference. Invest with us in the future. Make a one-time contribution to Raw Story Investigates, or click here to become a subscriber. Thank you.



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Pandagon

Ch-ch-changes…..

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After many years and many server changes and finally landing here at Raw Story, which has taken very good care of us, it's time to say goodbye to Pandagon. I've been blogging under this banner for ten years, after Jesse Taylor asked me to join. He, in turn, had been running this joint since he was in college. A lot has changed since then. I became a journalist, moved from Austin to New York and learned to play Dungeons & Dragons. Jesse became a lawyer and, just this past weekend, a married man.

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Pandagon

Carly Fiorina defends her lie with a whole bunch of lies

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I do like it when Republican candidates sport a resume full of corporate executive work, because it really shows the public how many fools and idiots coast into that position not on merit but on their bullshitting abilities. Donald Trump, Herman Cain, and now we have Carly Fiorina, who just can't understand why her perceived underlings (voters, journalists) won't scurry away, pretending to accept her bullshit like former employees of hers had to do, lest they lost their jobs.

And so it goes that Fiorina, who could make this entire Planned Parenthood controversy go away by saying something like, "I may have misremembered the video, but I still think abortion is wrong," instead is doubling and tripling down. And every time she does, she lies more and more. She was on Meet the Press and, so enamored of the idea that she is perfect and could never do anything wrong, just went to town with the defensive posturing.

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Pandagon

Marco Rubio has an astoundingly low opinion of women’s intelligence

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At RH Reality Check, I covered this story that I wish was getting more press, about how Marco Rubio goes back and forth between suggesting that women who get abortions are greedy monsters who get pregnant for cash:

I just think you’ve created an industry now … a situation where very much, you’ve created an incentive for people not just to look forward to having more abortions, but being able to sell that fetal tissue for purposes—these centers—for purposes of making a profit off it, as you’ve seen in some of these Planned Parenthood affiliates.

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