Colbert: GOP’s attempt at female outreach leaves women ‘confused and embarrassed’
On Tuesday night’s episode of The Colbert Report, Stephen Colbert addressed Republican Senate candidate Scott Brown’s misguided attempt to reach female voters.
He began by saying that Republicans are going to be “kicking ass and taking seats, because they have a message that appeals to all Americans — as long as you don’t count 51 percent of them.”
Colbert then showed a clip from MSNBC about how a study by two leading Republican pollsters revealed that most women believe the GOP is “stuck in the past.” Respondents also said the party was “intolerant” and “lacked compassion.”
He then cut to a clip of GOP chairman Reince Priebus discussing the female vote with Chuck Todd on MSNBC. Priebus insisted that “despite all this chatter,” the Republican Party is having “a great year” when it comes to female voters.
“Yeah, a great year,” Colbert replied. “Super good. What were you saying? I couldn’t hear you because of all the chatter about how women hate us.”
“OK,” he continued. “So the Republicans are having some lady-problems, and they can’t fix them the way you normally do by drinking alone in the den with Billy Joel’s ‘Big Shot’ cranked all the way up.”
“But there’s hope for the GOP,” he said, in the form of “understudy for the Mitt Romney musical, Scott Brown. In 2010, Brown swept into office with an inspiring message for America: ‘I’m Scott Brown! I’m from Wrentham! I drive a truck!’ Now, Brown is running for Senate again from the heart of Massachusetts — New Hampshire.”
“Unfortunately, Brown is losing the women’s vote to Jeanne Shaheen by 39 to 53 percent. Haven’t the ladies of New Hampshire seen his Cosmo photo spread? I mean, he should have an easy path to the Senate — just follow the ‘treasure trail.'”
“But Scott Brown has a new plan to win female voters — give them the ‘Women for Scott Brown Hero Award,’ seen here being given to New Hampshire businesswoman Janice Leahy. In a press release, Brown wrote that ‘I’m pleased to award Janice with a Hero Award to celebrate her determination to maintain a business despite government red tape and burdensome regulations…it’s very troubling to listen to Janet’s story.'”
“The most troubling thing about Janet’s story?” Colbert asked. “Her name is Janice.”
Moreover, he added, she said that receiving “the whole episode” just left her “confused and embarrassed.”
Watch the September 9, 2014 episode of The Colbert Report via Hulu below.