Hispanic Republicans call on GOP to condemn Trump: ‘It's a level of idiocy I haven't seen in a long time’
Donald Trump speaking at CPAC 2011 in Washington, D.C. (Gage Skidmore/Flickr)

Hispanic leaders said Republicans risk electoral harm if they don’t do more to condemn Donald Trump’s offensive remarks about Mexican immigrants.

The real estate tycoon and reality TV star has refused to apologize for describing them as rapists and drug dealers in a speech announcing his GOP presidential campaign.

So far, other GOP candidates – such as Sen. Ted Cruz (R-TX) – have defended Trump and his remarks, saying that he had opened a discussion on an important topic.

But Hispanic activists for the Republican Party say the GOP and its candidates must condemn Trump’s remarks or they will lose a crucial voter demographic, reported The Associated Press.

"The time has come for the candidates to distance themselves from Trump and call his comments what they are: ludicrous, baseless and insulting," said Alfonso Aguilar, the Republican head of the American Principles Project's Latino Partnership. "Sadly, it hurts the party with Hispanic voters. It's a level of idiocy I haven't seen in a long time."

The Hispanic television network Univision has dropped Trump’s Miss USA pageant, a joint project with NBC – which has also ended its relationship with the reality TV star over his remarks.

Macy’s and Serta have also dropped Trump as a business partner.

Trump is running in second place, behind former Florida Gov. Jeb Bush, in recent polls of likely Republican voters.