GOP pollster says Trump's 'The Purge' rhetoric isn't effective with undecided voters

Donald Trump on Sunday put forth a policy that many observers suggested mirrored the plot of the movie "The Purge," but Republican pollster Frank Luntz says that type of rhetoric isn't effective on the types of voters Trump is trying to win over.

CNN's Kaitlan Collins live on the air played a clip of Trump's rally in Pennsylvania from earlier that same day. Trump at that rally on Sunday said that police aren't allowed to do their jobs and that all they need is "one really violent day," or "one rough hour," and "the word would get out and it would end immediately."

After playing the clip, Collins said Trump was "literally describing the plot of the movie Purge," and asked Luntz how undecided voters are seeing it.

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"This is critical, voters, these undecided voters don't like how Donald Trump talks but they do agree with him on many of the most important issues," he said. "They approve of Harris' approach of focusing on the future, but they question her on issues like this, whether she's strong enough and tough enough."

He continued:

"So the rhetoric is not effective, but focusing on the issue is, and that's why they're still undecided voters. Because quite frankly, they don't want to vote for either candidate. What I tell people in speeches is the good news, we're gonna be done with all of this and less than 40 days, the bad news is that one of these candidates has to win. This is the frustration for undecided voters. They like the policies at one candidate and they prefer the persona of the other candidate."

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