'Insane': Republicans warned against blowing off Taylor Swift's Harris endorsement

During a very long "Morning Joe" panel discussion on the debate night endorsement of Vice President Kamala Harris by pop superstar Taylor Swift, NBC Capitol Hill correspondent Ali Vitali expressed surprise Republicans are not taking it seriously.

Speaking with hosts Joe Scarborough, Willie Geist and Jonathan Lemire, Vitali went to so far as to say it was "insane" that Republicans aren't in a panic over a wave of new voters heading to the polls in November.

"Look, the only thing I was thinking about when you guys were talking is this idea that she doesn't have an impact," Vitali began. "This is a woman who made grown people, adults, make friendship bracelets. Everyone from, you know, senators on Capitol Hill on the Democratic side to Nikki Haley when I was covering her campaign, were wearing them and sporting every manner of slogan."

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"So the idea that Taylor Swift doesn't have impact is insane to me," she asserted. "Also, she's a universal voice who speaks to universal experience, and she speaks predominantly to women. I think that, for most women who might be Swifties, who might not be in the zeitgeist of talking about politics, she's bringing awareness."

"When 337,000 people went to Vote.gov, not all of them necessarily registered to vote but a good amount probably did and it gets them to start thinking about what is at stake in this election" she continued. "Devaluing a Taylor Swift endorsement is generally saying that you don't understand how women who are Swifties talk to people in their lives, are probably pretty Type A, if I think about all my friends who were Swifties. I mean she is someone who has influence over a large swath of voters, who are, again, predominantly women, and who will probably be motivated by the central issues of this election."

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