Trump's 'cult of personality' is strong — here's what can break it: former Dem lawmaker

Former Congressman Max Rose (D-NY) weighed in on CNN Friday morning about how to reason with supporters of former President Donald Trump.

This comes as a conservative anti-Trump group has expressed its frustrations in a new memo that none of the messaging they have tried, including attacking him from the right and pointing out his betrayals of the conservative movement, has done anything to convince true believers to walk away from him.

"The fact they spent $4 million so far on this and this internal memo says nothing broke through, your voice is interesting because you represented a lot of Trump voters in your district," said anchor Poppy Harlow. "What breaks through?"

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"This is a cult of personality," said Rose. "And so the one point where I saw Trump voters really move away from Donald Trump, albeit momentarily, was Lafayette Square, when they saw Donald Trump walk out and literally inflict violence on peaceful American citizens, and because at that moment, what that was, was an assault on their values that they hold and still hold so sacred."

"This is, and will never be, about policy," Rose added. "And anyone that tries to make it that way in a Republican primary or in a general election is really playing with fire."

"I have been amazed in this Republican primary why they have not led with one word and one word only, which is 'loser,'" continued Rose. "Donald Trump lost in 2018, the House and the Senate. Very, obviously, lost in 2020. And then the Republicans had a subpar performance in 2022. It's been string of losses. That is a message — I am no expert on Republican primary voters, but I think would resonate."

Watch the video below or at this link.

Max Rose suggests how to reach Trump supporterswww.youtube.com