Can Bill Nye – or any other science show – really save the world?

By Dietram A. Scheufele, Professor of Life Sciences Communication, University of Wisconsin-Madison, Heather Akin, Post-Doctoral Research Fellow at the Annenberg Public Policy Center, University of Pennsylvania, Dominique Brossard, Professor and Chair in the Department of Life Sciences Communication, University of Wisconsin-Madison, and Bruce W. Hardy, Assistant Professor of Strategic Communication, Temple University. Will Bill Nye's new…