The Republican Party's massive budget law has shown itself to be decidedly unpopular with voters, as pollsconsistentlyshow Americans opposed to its $1 trillion in cuts to Medicaid.
Because of this, reportedPunchbowl News' Jake Sherman, US President Donald Trump met with GOP members of Congress on Wednesday morning to discuss how to boost the so-called One Big Beautiful Bill Act's popularity.
According to Sherman, Trump's message to the GOP is that the bill will become popular if "they completely rebrand it and talk about it differently."
Politico similarly reported that Republicans in Congress have been eager to rebrand the bill after enduring "a spate of angry crowds at... town halls and alarming polling that shows dismal views of the bill's safety-net cuts and deficit impact."
As Common Dreamsreported last month, Rep. Doug LaMalfa (R-Calif.) faced angry constituents who yelled, "You cut our healthcare!" and called him a liar when he claimed the Medicaid cuts would improve healthcare services. Other Republicans have been confronted with similar outrage at town halls.
Republican pollsters are reportedly recommending that GOP lawmakers tout provisions in the bill such as eliminating taxes on some tips, although worker advocacy organization One Fair Wage has found that this provision won't benefit most tipped workers since two-thirds of them don't earn enough money to file federal income taxes.
In fact, New York Times congressional correspondent Annie Karni noted that Republicans started referring to the package as the "working families tax plan" after getting out of their Tuesday morning meeting.
But critics in the Democratic Party argued that a simple rebrand of the legislation is unlikely to be enough to rescue it in the court of public opinion, with Sen. Chris Murphy (D-Conn.) emphasizing that the problems with the law stem not from marketing, but from its substance.
"The poorest 25% of workers lose money under this bill while the richest Americans get a $270,000 tax cut," he wrote while sharing a chart of Congressional Budget Office estimates of the impact the law will have on different income groups. "They can rebrand all they want. The facts are the facts. They screwed working people to help their billionaire and corporate donors."
Several other Democratic lawmakers similarly pounced to mock the GOP's attempted rebrand.
Sen. Mazie Hirono (D-Hawaii) sardonically offered advice to her Republican colleagues, writing: "Hey, so changing what you call this bill actually doesn’t change the harm that’s in it. Hope this helps!"
Rep. Don Beyer (D-Va.) suggested a more accurate renaming of the One Big Beautiful Bill Act would be the “Tax on Working Families” plan.
"Under the GOP tax law, billionaires got the big tax cuts. In fact, thanks to Republicans, many working families will actually see their taxes go up," said Beyer. "And Trump's tariffs are a huge tax hike on working Americans."
"Under the GOP tax law, billionaires got the big tax cuts. In fact, thanks to Republicans, many working families will actually see their taxes go up," said Rep. Don Beyer (D-Va.). "And Trump's tariffs are a huge tax hike on working Americans."
Rep. Mary Gay Scanlon (D-Penn.) ridiculed the White House for "desperately" trying to rebrand the package because "working families think the GOP's plan to sacrifice their healthcare and SNAP benefits to give billionaires a tax cut is a bad idea."