WATCH: SNL mocks America's love affair with guns in brutal ad that only the NRA could love

On Saturday Night Live, the cast and writers took on America's love affair with guns in a warm and fuzzy ad that the NRA might have produced -- but without the self-awareness of how crazy it is

In the ad we see various moments in people's lives -- first love, the birth of a child, inter-generational connections -- made better by the introduction of a gun.

A woman in labor refuses to go into emergency room without carrying her rifle, an intimate dinner is topped off with the gift of a gun instead of a engagement ring, a woman enjoys the exhilaration of running in the park by randomly shooting a handgun into the air.

The ad concludes with the a voice-over reminding us: "Wherever life takes you. Guns. We're here to stay."

Watch the video below from SNL: