Hasbro torches Trump admin for ripping off 'beloved' superhero
The toy maker Hasbro called out the Trump administration's use of the image of "Transformers" leader Optimus Prime to attack immigrants.
The Department of Homeland Security, which oversees Immigration and Customs Enforcement (ICE), posted an image on X of Optimus Prime with "ICE" written across his chest and the DHS seal on his shoulder. At the bottom of the image, DHS wrote "Transformers: Age of Deportation."
Another since-deleted post showed Optimus Prime with the DHS seal facing an AI-generated image of what's supposed to be an immigrant, and between them read the words, "Self-deport or find out. Transformers: America for Americans."...
Sep 10, 2026