Sometimes, I want to live in the mind of a movement conservative, forever believing that everything they do is a part of a plan designed to transcend history and time in order to get back at the thing a Democrat said yesterday.
Dan Kennedy runs a
scam seminar for small businesses designed to get them to maximize their success and potential through positive action and strong messaging alongside an "EVOLUTIONARY PROCESS OF CONTINUAL IMPROVEMENT" (direct quote!). In other words, he charges a lot of money to tell you to run your business well so that you can make money. That will be $3,000.
He is also the vanguard of a resistance movement to Barack Obama's terrible socialist plans, defined by their not spending large quantities of cash in a recession.
Affluent Americans – defined as the top 20 percent of U.S. households by income – spent about 10 percent less in 2008 than they did in 2007, according to a study by luxury-goods researcher Unity Marketing. And those households with incomes of $250,000 or more are cutting back on spending even more than all affluent households overall. 54 percent of these consumers are spending even less in 2009 than in 2008.
Those $250,000+ earners, threatened and demonized by President Obama, are retaliating with their most powerful and damaging weapon: not spending. It is a quiet, deliberate, determined, very real resistance.
See, cutting back on spending in 2009 is a political revolution, whereas cutting back on spending in 2008 was...was...well, you can find out on his three-CD webinar which is now $350 off its already low price of $2,500.
To be sure, some of the cutbacks in spending are related to investment losses, job losses and actual reduction of spending capacity.
Like almost all of it.
But much more has nothing whatsoever to do with the ability to spend – only with the unwillingness to spend.
Don't those other things make you more unwilling to spend?
Most in media do not understand the reality of this deliberately reduced and postponed spending as a political resistance movement. But that’s what it is. I’ve talked to many affluent entrepreneurs and professionals who have worked hard for years to finally reach their present income levels. They are intentionally refusing to spend money as a means of protest.
I was recently thinking about replacing my Ford Explorer with a new SUV, at minimum a new Explorer, but perhaps a Lincoln Navigator or Cadillac Escalade. The day Obama first trumpeted the proposed 5.4 percent tax surcharge on gross income of us high-productivity, high-responsibility, high income earners I changed my mind. Instead I spent $514.00 getting a little fender ding months old fixed, paint scratches touched up and the car detailed. The $30,000.00 or $40,000.00 I would have spent on the new car – and I’m a cash buyer – can sleep idly in the bank until the man who has chosen me as his target is gone. And I view it as deliberately depriving him of spending he desperately needs to help his economy. He needs me and others like me buying a new car a whole lot more than I need one.
Most in media, I'm sure, don't look at reduced spending during a recession as a political resistance movement for the same reason they don't look at increased air conditioning use during summer as a political resistance movement: you generally don't take a rational behavior and then try to explain it as the secret coordinated intent of a cabal of fucking morons. I do, however, appreciate the little plug that Kennedy sends out for himself. Even in this terrible economy he's still got fat stacks of paper to toss around like he lives his own rap video, the decreased demand for his particular brand of sweaty platitude sharing as motivational psychology be damned.
This is also the first calendar year in at least a decade in which I’ve gone 7 months without buying so much as a single stitch of new clothing. Not a necktie, not a sports-jacket, not a shoelace. Not because I lack the financial ability. And not because I lack interest. I usually buy at least a few new things each season, and for my speaking engagements, I’m actually overdue a new suit. A store I patronize even advertised a remarkably attractive offer last week, offering two free suits with purchase of one. But I will not give the president even a dime of help. I have joined the Affluent Resistance Movement.
That's really, really awesome that he's a part of an organized movement to destroy small business and a part of an organization designed to help small business grow. Those two things not being in conflict at all should really help keep him sleeping on that bed of crisp twenties he's become accustomed to.
Together, those in the resistance should all go public, and tell the affected merchants, service providers and professionals why. Business leaders can explain to their vendors that the money not spent with them is political resistance. If those of us in the $250,000+ targeted group, and those who lead companies small and large, all cut spending by yet another 10 percent or 20 percent, we can protest more emphatically than if we all picked up placards and marched up and down Pennsylvania Avenue. We can demonstrate that no power trumps the power of the purse.
Yes, I'm sure that you will be able to persuade your vendors that you're not doing business with them because of some half-assed protest that only seems to affect the vendors, the same way that you're able to convince your credit card company that you aren't paying on time because you're protesting the lack of transparency around credit scores. You, too, can show the president that you oppose his policies by not spending money you don't really want to spend at places you can't afford. I'm looking at you, weekend ski trip. And you, Near Mint copy of Avengers #1.