“If you want to heckle the president during his address to the nation, there’s a Rep. for that.”
That’s the opening of a new ad created by a blogger attacking House Republicans using the language and style of Apple Computer’s iPhone ads. Detailing outlandish statements made by Republicans in Congress, the announcer — whose tone and intonation closely mirrors that of the iPhone pitchman — substitutes the word “Rep.” (for representative) instead of “app.”
“If you want to suggest that smacking around your wife doesn’t truly count as assault, and neither does killing homosexuals, there’s a Rep. for that,” he remarks.
“Whether you want to refute scientific research by quoting biblical prophecy,” he continues, “declare that wifes should be submissive to their husbands or pass laws to establish the bible as the word of God for all Americans, we’ve got the Reps. you need.”
An app is an application on the iPhone that lets the user perform a particular function, like playing a game or finding a restaurant.
Detailed explanations and support for the claims are available at the creator’s website, Waking Up Now.
The ads’ claims are largely supported, though sometimes slightly exaggerated. A Republican congressman didn’t explicitly say killing gays wasn’t assault, but he did exclude certain elements of violence from his definition. On the other hand, a number of the claims repeat phrasing exactly as the GOP members did.
For example, Minnesota congresswoman Michele Bachmann, did say that “wives should be submissive to their husbands.”
Speaking about her decision to pursue an advanced degree, Bachmann quipped, “But the Lord said, ‘be submissive to your husbands, wives be submissive to your husbands.'”
Later, she said: “You are now looking at a fool for Christ.”
A gallery of the original ads for Apple’s iPhone are available here.
“There are apps that help you catch a flight. There are apps that help you catch a train. Apps for dining in. And apps for dining out.”