Wesley Grubbs of Pitch Interactive told HuffPost Live on Tuesday that he created an interactive graph of the U.S. drone campaign in Pakistan to highlight civilian causalities.
"We want to shock people," he explained. "What we tried to do though with this was not just shock people with the number of casualties, but to shock people with the amount of information that we really don't know."
The data visualization illustrates the number of casualties from drone strikes in Pakistan between 2004 and 2013, categorizing the victims as either children, civilians, alleged combatants, or high-profile targets. The graph is based on data from the Bureau of Investigative Journalism and the New America Foundation.
"The topic itself became very interesting to us because we are lead to believe these drone strikes that we are doing in Pakistan and elsewhere in the world have this sort of laser precision and we're only getting the bad guys," Grubbs said. "Once we actually started researching this topic we realized that is not quite the case."
Watch video, courtesy of The Huffington Post, below: