Officials in West Virginia are investigating the death of a 21-year-old reality TV star after his body was found Monday in a vehicle on an remote logging road.

Cable network MTV said on its website that Shain Gandee, 21, from its hit series "Buckwild," was among three people found dead inside a Ford Bronco a day after he went missing.

"Shain had a magnetic personality, with a passion for life that touched everyone he met and we will miss him dearly," an MTV spokesman said.

Described as a redneck version of MTV's popular "Jersey Shore," "Buckwild" -- which premiered in January -- followed the lives of nine hard-partying young adults, including Gandee, in rugged and mainly rural West Virginia.

MTV has commissioned a second season of the show despite criticism from some quarters -- including a state senator -- that it portrayed West Virginians in a poor light.

On its website, the Daily Mail newspaper in the state capital Charleston said Gandee's uncle was among the fatalities. While local police ruled out foul play, the exact cause of death had yet to be determined.