Karl Rove super PAC pushes another fake Obamacare horror story in Colorado ad

A commercial produced by Karl Rove's Crossroads GPS super PAC criticizing the Affordable Care Act is the latest to use a horror story that's been debunked, KDVR-TV reported.


In the ad, a woman identified as "Richelle" describes herself as part of a "single income family" that could not afford healthcare under the law, commonly known as Obamacare, when her husband decided to form his own business. Text flashing on the screen says, "Richelle had to go back to work."

"[Sen.] Mark Udall's (D-CO) vote for Obamacare has hurt families in Colorado for small business owners that are trying to make it and support their family," she says in the ad. "Mark Udall should repeal Obamacare."

The ad closes with a message urging viewers to contact Udall and ask him to support a bill that would repeal the law.

In reality, however, Richelle McKim's LinkedIn profile revealed that she has been steadily employed since July 2008, when she worked from home for her husband's company. Since leaving that position in May 2010, she has also worked for Wattenberg Anadarko Petroleum and her current employer, Noble Energy. Between them, both companies have donated $93,550 in campaign contributions for state Rep. Cory Gardner (R), who is running to unseat Udall.

McKim's explanation for going back to work, however, ran counter to the way her narrative was presented in the commercial.

"It wasn't the Affordable Care Act," she told KDVR. "It was just a financial burden, having a single income for so long."

She did criticize the law, though, for mandating health insurance for U.S. residents, even if it requires insurance companies not to raise premiums for individuals with pre-existing conditions like her husband's high blood pressure. Her previous healthcare plan would have cost an extra $800 by adding her husband, she said, but at the time he was allowed to choose not to have insurance.

"It's alarming that when we have illegals here, they can still choose if they want health care," McKim was quoted as saying. "But we as citizens no longer have that choice."

The commercial featuring McKim is the latest in a long line of anti-Obamacare advertisements that have been debunked. Crooks & Liars reported on Tuesday that two watchdog groups, Public Citizen and ProtectOurElections.org, filed a lawsuit against the Federal Elections Commission demanding that Rove's organization reveal its donors list in keeping with federal election law.

Watch the commercial, as posted online, below.

[h/t ColoradoPols]