The multi-national $34 billion retailer has “responded,” in a sense, with a 31 percent jump in sales.
“There was speculation that the Nike/Kaepernick campaign would lead to a drop in sales, but our data over the last week does not support that theory,” Hetal Pandya, co-founder of Edison Trends, tells Marketwatch.
“Nike’s online sales actually grew 31% from the Sunday of Labor Day weekend through Tuesday, as compared with a 17% gain recorded for the same period of 2017,” Marketwatch adds.
Trump is opposed to NFL players kneeling in silent protest of police killings of Black people. He has also called Kaepernick a “son of a bitch.”
Meanwhile, interest in Nike stock is also jumping.
“Nike has grown in popularity among millennial investors after releasing its controversial Colin Kaepernick ad,” Business Insider reports. “A total of 15,191 investors added Nike to their portfolios on Robinhood this week, up 45% from last week.”
“Investors on Robinhood are buying Nike stock 300% more than they are selling, compared to 12% last week,” Robinhood’s data scientist Sahill Poddar told Business Insider on Tuesday. “Investors in Oregon, where Nike is headquartered, are buying the stock 850% more than they are selling.”
The popularity of Nike’s stock has jumped 20 points as well.
Clearly, the company’s long-term strategy is working.
Or, perhaps, maybe they just thought supporting the head of a campaign to stop police killings of unarmed Black people was a good idea.
US attacks Russia’s power grid — but Trump was kept in the dark about it
The New York Times is reporting that the United States is cyber attacking Russia's electric power grid and other targets—and that President Donald Trump is being kept out of the loop.
"The American strategy has shifted more toward offense, officials say, with the placement of potentially crippling malware inside the Russian system at a depth and with an aggressiveness that had never been tried before."
Trump has not been briefed on the operation because of “the possibility that he might countermand it or discuss it with foreign officials.”
Israel’s Netanyahu just christened a building named after Trump — that doesn’t even exist
Israeli Prime Minister Benjamin Netanyahu spent his Father’s Day dedicating a new Trump Tower-type building that hasn't been built in a town that doesn't exist.
Standing in front of a large sign saying "Trump Heights," Netanyahu, who is being forced back into another election, announced the building before planning even began, Axios reported.
A great day on the Golan. PM Netanyahu and I had the honor to dedicate “Trump Heights” — first time Israel has dedicated a village in honor of a sitting president since Harry Truman (1949). Happy Birthday Mr. President!! @POTUS pic.twitter.com/fdYWzokFLK
This graphic explains why Speaker Pelosi is resistant to impeachment
House Speaker Nancy Pelosi (D-CA) has told her caucus that they can do investigations into the president without impeachment. The difference, however, is that there are fewer legal benefits available to Congress in their oversight role than in impeachment.
Theoretically, it should enable Democrats to do the research they need, but the White House is taking the bold step to defy the oversight the Constitution outlines. The only option open to the Democrats has been to go to court with their case outlining how the White House is breaking the law. Thus far, they've won two lawsuits about their investigations, and they will likely gain more.