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Nike shares dip as Colin Kaepernick ad spurs boycott

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Shares of Nike Inc fell nearly 2 percent on Tuesday as calls for a boycott of the sportswear giant gained traction on social media after it chose Colin Kaepernick as a face for adverts marking the 30th anniversary of its “Just Do It” slogan.

Former San Francisco quarterback Kaepernick, the first NFL player to kneel during the national anthem as a protest against racism, posted a black-and-white close-up of himself on social media on Monday featuring the Nike logo and “Just do it” along with the quote, “Believe in something. Even if it means sacrificing everything.”

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The hashtag #NikeBoycott was among the top trending topics on Twitter on Tuesday morning, with users posting images of themselves burning and ripping their Nike shoes and apparel.

“First the @NFL forces me to choose between my favorite sport and my country. I chose country. Then @Nike forces me to choose between my favorite shoes and my country. Since when did the American Flag and the National Anthem become offensive?”, Twitter user @sclancy79 said in a post retweeted 16,000 times.

Others took positively to Nike taking a stand on social issues – “dear @Nike I appreciate you for standing with @Kaepernick7”, vlogger Casey Neistat tweeted.

U.S. President Donald Trump has been critical of athletes taking a knee during the national anthem and has said he would love to see NFL owners fire football players who disrespect the American flag.

Nike, who confirmed on Monday that Kaepernick was part of the campaign and called him “one of the inspirational athletes of his generation”, did not immediately respond to requests for comment on Tuesday.

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Reporting by Uday Sampath in Bengaluru, editing by Patrick Graham


Report typos and corrections to: [email protected].
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Nicolle Wallace tells Colbert why she cursed at Fox News host Laura Ingraham — and that she left the GOP

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MSNBC host Nicolle Wallace appeared on Stephen Colbert's "Late Show" Wednesday after spending hours analyzing the impeachment hearings that began that morning.

One of the first things Colbert asked about was the recent smackdown from Wallace about Fox News host Laura Ingraham and her guests going after Col. Alexander Vindman. Ingraham proposed that because Vindman was born in Ukraine that he was somehow a traitor to the United States for coming forward about President Donald Trump's admitted crimes.

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‘It takes a small mind to want to out a whistleblower’: Rachel Maddow blasts Trump and GOP

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In an analysis of the first day of impeachment, MSNBC host Rachel Maddow explained to late-night comedian Jimmy Fallon why the impeachment hearings were a lot more rational than she anticipated.

Rep. Jim Jordan (R-OH) switched committees just to appear and ask questions and Rep. Devin Nunes (R-CA) humiliated himself, but aside from that, Maddow said she was surprised there were reasonable questions, and everyone remained calm.

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Seth Meyers mocks Devin Nunes saying Dems wanted to find nude photos of Trump: ‘Literally no one wants that’

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"Late Night" host Seth Meyers ridiculed Rep. Devin Nunes (R-CA) for his absurd line of questioning that accused Democrats of the impeachment is the same as the Russia scandal.

Nunes said that Democrats want the world to forget about their efforts to obtain nude photos of Trump, something Meyers countered with actual sense.

"Hey man, I guarantee you no one wants nude pictures of Donald Trump," Meyers said. "I'm not crazy about clothed pictures of Donald Trump. Also, I have to believe that if there were nude pictures of Donald Trump, the first person to show them would be Donald Trump. He'd probably hold a press conference with a giant poster board."

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