Men and women are equally likely to wear face masks during the COVID-19 pandemic, according to new research. But the study, published in the journal Personality and Individual Differences, indicates that men and women tend to have different reasons for not wearing them.“Since the COVID-19 pandemic started, I have been fascinated by the varied reactions to face mask wearing. I expected it to be a relatively uncontroversial behavior, and we can now see that I was quite wrong about this assumption,” said researcher Matt C. Howard, an assistant professor in the Mitchell College of Business at the ...
