Herman Cain's senior adviser says that a new campaign ad isn't encouraging anyone to take up smoking, but the campaign is "resonating" with nicotine fans.

The image of chief of staff Mark Block smoking in a recent campaign ad has quickly overshadowed any other message the campaign intended to send.

"There was no subliminal message," Block told Fox News' Megyn Kelly Tuesday. "I personally would encourage people not to smoke. It's just that I'm a smoker and as a lot of the people on the staff said, 'Just let Block be Block.'"

"Were you trying to appeal to, you know, folks who are out there, you know, living their lives, working the farm, working in Detroit, that kind of thing as opposed to the East and West Coast elite, people in media circles who shun smoking and, you know, sort of real American things?" Kelly asked.

"I tell you, you walk into a veterans bar in Iowa and they're sitting around smoking and we are resonating with them," Block replied. "I'm not the only one that smokes in America for God sake. It's a choice that I've made."

Watch this video from Fox News' America Live, broadcast Oct. 25, 2011.

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