The billionaire heir of conservative industrialist Bill Koch stands to benefit mightily from the newly passed Republican tax overhaul.

Wyatt Ingraham Koch is president and CEO of the Wyatt Ingraham clothing brand, which obscures his politically charged surname, and he posted a video Aug. 29 on Instagram explaining the company’s philosophy.

The video, which shows Koch wearing a loudly patterned shirt depicting bags of money and partying with models on a yacht, started making the rounds on social media as Republicans considered a tax overhaul plan pushed by Koch’s father — a highly influential GOP donor.

Congratulations to this Koch heir, who is going to become like $75 billion richer in the next few days. He's going to use it to make very innovative ugly shirts. https://t.co/0NDo5GYYRW

— David Roth (@david_j_roth) December 20, 2017

“My father said to me, ‘Wyatt, you can do whatever you want to in life. Just make sure you do it well and do it with passion,” says Koch, who is suing his ex-fiancée for the return of a $180,000 engagement ring. “Every day I got to the office, I enjoy creating the clothes.”

The company’s website describes Koch as “a young man with a taste for bold, authentic new looks,” and he explains what that means to him in the video.

“Be bold means, to me, be authentic, be real, be yourself, be confident and always be a gentleman, but still have that tenacity that no one can take away from you,” he says.

The bill just passed by GOP lawmakers will ensure tax collectors won’t take away much of Koch’s wealth after his 77-year-old father dies, because heirs won’t have to pay estate taxes on inheritance up to $22 million.

“I want my shirts to be able to be worn in the boardroom or in a discotheque,” he says, pronouncing a fourth syllable in the French word, “or in a nightclub or on a yacht.”

The video ends with Koch enjoying a flute of champagne on a yacht with fashion models.

Twitters users weren’t impressed by any of it.

Give Pee-Wee back his bike!

— Anna Oman (@anna_oman) December 20, 2017

Thanks for posting. I've been looking for a shirt to wear in a discoteca or on a yacht. Glad someone is finally making clothes for regular people like me.

— John (@jfh2c) December 20, 2017

Imagine being given unlimited resources to be… utterly mediocre.

— Bonita Apple-U Bum (@ennasuite) December 20, 2017

His shitty drawing of what I presume is a human male, about halfway thru, was the giveaway that this clearly is satire. Right guys? Right? Please?

— Tyler Parkinson (@tylerparkinson) December 20, 2017

I’ve never hated anyone more that I just heard of, and I’ve never been more sure that I’m right

— Mrs. Claus’ Sidepiece (@MarkAgee) December 20, 2017

They should have thrown him off the yacht

— Zzzzzzzzzaaaaaaaaaaaacccccccccchhhhhhhhhhhh (@TheBishup757) December 20, 2017

Yes we are bankrupting the government but at least this guy gets to live his best life pic.twitter.com/akS4To6lI5

— Mark Gongloff, LLC (@markgongloff) December 20, 2017