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How Alexandria Ocasio-Cortez is shaking up old politics with her new style

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The youngest woman ever elected to the United States Congress, Democrat Alexandria Ocasio-Cortez, is a force to contend with. With clear and forthright language, she speaks the truth of people’s reality – and one that is rooted in her own lived experience.

With a megawatt smile and a wink to her demographic, she also has verve and style. Two days after she debated 10-term incumbent congressman Joe Crowley last June during the primaries, she tweeted her lipstick shade, which promptly sold out on the Stila and Sephora web sites.

Social media powerhouse

AOC, as she is popularly known, has more than three million followers on her Instagram account and four million follow her @AOC Twitter account, a 600 per cent increase from last June and more than 2.6 million gained in the past eight months. How does she do it?

Unlike other politicians, she speaks the language of now, especially to her generation. She is down-to-earth and personable. In some of her video postings, she shares her life both in Congress and at home, as if you are getting caught up with a friend.

As a former member of Parliament in Canada, I can tell you, it would be a mistake to brush AOC off a just the flavour of the month. She is no lightweight. AOC’s social media presence is based on trust and authenticity. Her messages are about taking action. And they are a perfect foil to what U.S. President Donald Trump represents.

The fury of the U.S. public

On Nov. 8, 2016, the U.S. elected a president who bragged about sexual assault and racism. In addition, right-wing parties were on the rise in Europe and inequality in the U.S. had intensified. People were angry.

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The Women’s March on Washington the day after Trump’s inauguration has been called the largest one-day demonstration in U.S. history. There followed Trump’s attacks on immigrants and refugees and the spectacle of the Brett Kavanaugh hearings and the testimony of Christine Blasey Ford. The proceedings echoed the Clarence Thomas hearings, which discounted the testimony and courage of law professor Anita Hill. The committee even had some of the same members as a generation earlier.

The fury of the American public led to the greatest number of diverse candidates to ever run in the U.S. midterm elections last fall. Many of those candidates lost. But several of them won.

Indigenous, queer, Muslim, Black and women candidates are now represented in greater numbers than ever before. And many of those who lost had a strong showing. This means they have teams in place, voters identified, name recognition and often money in the bank. They just have not won yet.

 

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AOC’s appeal drives Republicans crazy

Enter Alexandria Ocasio-Cortez. She campaigned in a safe Democrat seat but argued that milquetoast Democrats were enabling the growing divide between the one per cent and the 99 per cent. Her campaign video blew up the internet and thrust her into the lives of New Yorkers like a force of nature. That she could beat a congressman as powerful as Crowley shows that she tapped into the reality of her fellow New Yorkers.

The Courage to Change | Alexandria Ocasio-Cortez campaign video.

 

Most importantly, Ocasio-Cortez began shaking up the Washington establishment with her bold proposal to reshape America with her Green New Deal, in the spirit of President Roosevelt’s New Deal to get the U.S. out of the Great Depression. Her stimulus plan aims to phase in renewable energy sources and rebalance the social and economic pie in the United States with a proposed tax hike on the richest Americans.

She is also advocating for free tuition, universal single-payer health care, a job guarantee with decent wages and benefits and transitioning the U.S. economy to 100 per cent renewable energy sources. Her vision is far to the left of the cautious and ultimately uninspiring Hillary Clinton, but current Democratic presidential hopefuls are falling over themselves to endorse her plan.

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Both her audacious goals and her bold style drive her Republican opponents crazy. They believe that her socialist politics will lose the Democrats the votes of more moderate Americans so they have fixed a negative spotlight on her.

Alternatively, AOC might just be tapping into the anxiety of Americans across party lines as they struggle to make ends meet while harbouring anxieties about climate change.

 

Women’s rising power in politics

One thing is clear, Ocasio-Cortez is making an imprint on a generation of Americans, especially young women, with a message to get informed, get organized and get involved. Young women in the U.S. are becoming more politically engaged, from the Parkland students to the #MeToo movement.

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Here in Canada, we can see a similar pattern in the number and diversity of candidates running for election and applying to programs like Women in House, Daughters of the Vote and the Institute for Future Legislators at Ryerson University and UBC.

To old-style politicians, AOC supporters say “step up or step aside.” She may not be a vampire slayer or have an army or a quiver of arrows. Nevertheless, she’s as fierce a fighter inspiring young Americans to seek change as any cultural superhero, a combination of Buffy, Okoye and Katniss.

In addition to her bold platform, her real superpower seems to be her fearless confrontation, her spirited style and her ability to inspire others to action.

The test will be if it continues to spread beyond the Bronx.The Conversation

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A trailer for ‘Knock Down the House’ documentary on Alexandria Ocasio-Cortez and others / Netflix.

 

By Peggy Nash, Distinguished Visiting Professor, Faculty of Arts and Faculty of Community Services, Ryerson University

This article is republished from The Conversation under a Creative Commons license. Read the original article.

Report typos and corrections to [email protected].
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2020 Election

Here are 5 reasons why 2020’s down-ballot races could reshape America’s future

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The political press always tends to focus mostly on the marquee race for the White House but that's especially true this cycle, as Donald Trump runs for a second term. He demands attention and his antics enrage his opponents and delight his supporters in equal measure.

But national reporters risk missing the big picture by centering so much of their reporting at the top when many of the most important political battles in 2020 will take place further down the ballot.

Trump is catnip for reporters and their editors, but the dearth of coverage of downballot races didn't begin with his election. As the news media in general faces structural changes—with print circulation declining and much of their work moving into digital spaces that are more difficult to monetize--publishers have cut back on reporters assigned to the state and local government beat. Nevertheless, Trump has arguably worsened the trend by getting so much airtime— one estimate suggested that over the past four years, Trump has taken up, on average, 15 percent of the entire daily news cycle on the three leading cable networks, nearly three times what Obama did.

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Right now Donald Trump thinks he’s winning — and he might not be wrong

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Donald Trump thinks he's winning.

For months, Americans have grown accustomed to Trump in his cornered-rat mode, lashing out defensively and ruminating obsessively over the possibility of impeachment. But his tweets this week have been surprisingly cheerful, suffused with the buoyant spirits of a teenage bully who has successfully swirlied a nerd.

First, like an overexcited child on Christmas Eve who unwraps his presents too soon, Trump — overcome with the pleasures of racist sadism — tweeted on Monday night that "ICE will begin the process of removing the millions of illegal aliens."

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2012

Here are 7 wild, bizarre and pathetic moments from Trump’s ‘campaign launch’

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On Tuesday night, President Donald Trump held a rally that was billed as the official launch his re-election campaign — though he has never really stopped holding campaign rallies.

As expected, the president ranted, lied, and engaged in the raucous attacks that are central to his connection with Republican voters. Some of it was actually just sad, such as his continued obsession with Hillary Clinton.

Here are seven of the wildest, disturbing and pathetic moments from the rally:

1. He said Democrats "want to destroy our country as we know it."

Trump casually accuses Democrats of "want[ing] to destroy you and they want to destroy our country as we know it." pic.twitter.com/4K79KlbEeR

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